| 391 |
97-1
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期刊論文
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Subjective Well-Being: Evidence from the Different Personality Traits of Online Game Teenager Players
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| 392 |
97-2
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期刊論文
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Consumer attitudes and interactive digital advertising
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| 393 |
97-1
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期刊論文
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Consumer Involvement and Brand Loyalty in Services: Evidence from the Commercial Airline Industry in Taiwan
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| 414 |
100-2
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期刊學報編審
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Internet Research
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| 415 |
100-2
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期刊學報編審
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Internet Research
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| 416 |
100-2
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期刊學報編審
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Internet Research
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| 417 |
101-1
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期刊學報編審
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Cornell Hospitality Quarterly
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| 394 |
100-1
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期刊論文
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The influence of perceived justice of service recovery on affective and cognitive trust
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| 395 |
100-2
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期刊論文
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What drives cyber shop brand equity? An empirical evaluation of online shopping system benefit with brand experience
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| 396 |
100-1
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期刊論文
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Investigating member commitment to virtual communities using an integrated perspective
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| 397 |
102-1
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論文指導
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管科二碩專班 陳秀慈
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| 398 |
102-1
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管科二碩士班 鄭宇貝
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| 399 |
95-1
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期刊論文
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Do consumers perceive differences among national brands, international private labels and local private labels? The case of Taiwa
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| 400 |
84-2
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期刊論文
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中國大陸汽車市場之需求預測:迴歸分析之運用
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| 401 |
102-1
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研發處: 研究計畫 (國科會)
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消費者說服知識與定價策略說服知識對社群媒體遊戲付費意願之影響(1/2)
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| 402 |
102-1
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教學計畫表
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管科一碩專班:行銷管理 TLGXJ1M0142 0A
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| 403 |
102-1
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教學計畫表
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管科系四:國際行銷管理 TLGXB4B0196 0A
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| 404 |
102-1
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教學計畫表
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管科系二:行銷管理 TLGXB2M0142 0A
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| 418 |
101-1
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期刊學報編審
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Electronic Commerce Research and Applications
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| 419 |
101-1
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期刊學報編審
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Behaviour & Information Technology
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| 420 |
101-2
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教學計畫表
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管科系四:網路行銷 TLGXB4M1105 0A
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| 405 |
96-2
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期刊論文
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The Relationship between Leisure Satisfaction and Life Satisfaction of Adolescence in Online Games
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| 406 |
101-1
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研究獎勵
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Consumers’ attitudes towards different product category of private labels
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| 407 |
101-1
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研究獎勵
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Investigating member commitment to virtual communities using an integrated perspective
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| 408 |
96-1
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期刊論文
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遊客屬性與遊憩動機、遊憩知覺價值、遊憩滿意度關係之研究--以南元休閒農場為例
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| 409 |
101-2
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管科一碩士班 賴芝敏
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| 410 |
101-2
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管科二博士班 陳俊宏
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| 411 |
101-2
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論文指導
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管科一碩士班 吳和育
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| 412 |
87-1
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證照
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人身保險業務員資格測驗合格證書
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| 413 |
100-2
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期刊學報編審
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Journal of Business Research
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