Understanding customers' satisfaction and repurchase intentions: An integration of IS success model, trust, and justice
學年 99
學期 2
出版（發表）日期 2011-05-01
作品名稱 Understanding customers' satisfaction and repurchase intentions: An integration of IS success model, trust, and justice
作品名稱（其他語言）
著者 Fang, Yu-Hui; Chiu, Chao-Min; Wang, Eric T.G.
單位 淡江大學會計學系
出版者 Bingley: Emerald Group Publishing Ltd.
著錄名稱、卷期、頁數 Internet Research 21(4), pp.479-503
摘要 Purpose – The aim of this study is to extend DeLone and McLean's IS success model by introducing justice – fair treatments received from the exchanging party – and trust into a theoretical model for studying customers' repurchase intentions in the context of online shopping. Design/methodology/approach – The research model was tested with data from 219 of PCHome's online shopping customers using a web survey. PLS (partial least squares) was used to analyze the measurement and structural models. Findings – Data collected from 219 valid respondents provided support for all but one hypotheses (with a p-value of less than 0.05). The unsupported hypothesis regards the relationship between service quality and satisfaction (H4). The study shows that trust, net benefits, and satisfaction are significant positive predictors of customers' repurchase intentions toward online shopping. Information quality, system quality, trust, and net benefits, are significant determinants of customer satisfaction. Besides, online trust is built through distributive, procedural, and interactional justice. Overall, the research model accounted for 79 percent of the variance of repurchase intention. Originality/value – An endeavor to extend the updated IS success model in terms of the peculiar nature of e-commerce is needed. The study complements the updated IS success model with justice trust perspectives, considering them a more comprehensive measure of online shopping satisfaction and repurchase intention in an e-commerce context.
關鍵字 Home shopping; IS success model; Justice; Online catalogues; Online shopping; Repurchase intention; Satisfaction; Service quality assurance; Taiwan; Trust
語言 en
ISSN 1066-2243
期刊性質 國外
收錄於 SCI
產學合作
通訊作者
審稿制度
國別 GBR
公開徵稿
出版型式 紙本
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