Employees as Early Adopters of Robotic Technology: A Self-Identity Approach with Service Improvisation-Generated Outcomes.
學年 113
學期 2
出版（發表）日期 2025-05-10
作品名稱 Employees as Early Adopters of Robotic Technology: A Self-Identity Approach with Service Improvisation-Generated Outcomes.
作品名稱（其他語言）
著者 Jeou-Shyan Horng; Yao-Chin Wang; Hung-Sheng Chang; Chih-Hsing Liu; Sheng-Fang Chou; Tai-Yi Yu; Yung-Chuan Huang; Da-Chian Hu
單位
出版者
著錄名稱、卷期、頁數 Journal of Hospitality & Tourism Research 49(8), p.1397-1413.
摘要 This research uses a self-identity approach to explore how employees’ self-identity regarding robotic technology influences performance expectancy and effort expectancy, subsequently shaping their willingness to be early adopters. Additionally, the study examines the moderating roles of top management support and personal innovativeness. Data were collected through a survey of 588 full-time employees from three- to five-star hotels in Taiwan that had implemented service robots for at least 6 months. The results revealed that performance expectancy and effort expectancy mediated the relationship between self-identity and adoption willingness. Top management support strengthened the positive relationship between effort expectancy and adoption willingness, whereas personal innovativeness moderated the link between adoption willingness and service improvisation. The findings highlight that the willingness to adopt robotic technology enhances service improvisation, thereby improving service recovery performance.
關鍵字
語言 en_US
ISSN
期刊性質 國外
收錄於 SSCI
產學合作
通訊作者
審稿制度 是
國別 TWN
公開徵稿
出版型式 ,電子版
相關連結

機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/128389 )