A Hybrid ELECTRE III Method Kano Model for Optimizing Smartphone Selection
學年 104
學期 2
發表日期 2016-05-14
作品名稱 A Hybrid ELECTRE III Method Kano Model for Optimizing Smartphone Selection
作品名稱（其他語言）
著者 Tsaur, Ruey-Chyn; Chen, I-Fei; Chen, Po-Ying
作品所屬單位
出版者
會議名稱 International Conference in Management Sciences and Decision Making
會議地點 Tamkang University, Taiwan
摘要 Along with the rapid development of mobile communications, smart phones have become the most popular tool as a means to communicate. Thus, new smart phones have been constantly developed and introduced to cater to the needs of different groups of costumers with ever improved and innovative applications. The aim has been to create a device that the customer would find useful and indispensable in every day life. With the striking growth in the numbers of mobile phones and their users year by year, it has become increasingly vital for the customer to know how to select the right smart phone among a wide variety of choices. The purpose of this thesis is to develop a smartphone selection procedure for the prospective users, which is achieved by the improved ELECTRE III method with the incorporation of Kano. In the essay, it further uses and scrutinizes the results of the questionnaires designed by the experts. With the application of the initial ELECTRE III and the improved ELECTRE III methods, we can see a great number of differences in the same results of the surveys. In conclusion, it is evident that the improved ELECTRE III method reflects more clearly the outranking relations among each alternative for the prospective users.
關鍵字 Smart Phones;ELECTRE III;Kano model
語言 en
收錄於
會議性質 國際
校內研討會地點 淡水校園
研討會時間 20160514~20160514
通訊作者
國別 TWN
公開徵稿
出版型式
出處 Proceedings of International Conference in Management Sciences and Decision Making
相關連結

機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/107594 )