Service Cooperation in Alliance: A Shapley Value Perspective
學年 102
學期 1
發表日期 2013-08-15
作品名稱 Service Cooperation in Alliance: A Shapley Value Perspective
作品名稱(其他語言)
著者 Meng, Shu-Yi; Chang, Wei-Lun
作品所屬單位 淡江大學企業管理學系
出版者
會議名稱 19th Americas Conference on Information Systems (AMCIS)
會議地點 Chicago, IL, USA
摘要 The globalization stimulates the revolution of market since 1980 in terms of politics, society, culture, technology, and economics. A firm may ally with others owing to strategic reasons and attempt to turn competitors to partners. This research proposes the following research questions: (1) can companies merely focus on service exchange and resource sharing? and (2) how to allocate the generated benefit in alliance? We propose a novel concept of service alliance that allows the company which is efficient and has great ability in a particular service. In this situation, the synergy of service alliance will be enlarged. Shapley value also helps companies identify the contribution fairly. In addition to fairly distribution the profit from Shapley value viewpoint, resource-based theory can be also used to consider the synergy of service alliance. In summary, we consider increasing the usability of recourses may result in a competitive environment.
關鍵字 Service Alliance;Resource-Based Theory;Strategic Alliance;Shapley Value
語言 en
收錄於
會議性質 國際
校內研討會地點
研討會時間 20130815~20130817
通訊作者 張瑋倫
國別 USA
公開徵稿 Y
出版型式 電子版
出處 19th Americas Conference on Information Systems (AMCIS), 6p.
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