Using Fuzzy DEMATEL method to establish the shopping websites competitive advantages
學年 101
學期 2
出版(發表)日期 2013-04-01
作品名稱 Using Fuzzy DEMATEL method to establish the shopping websites competitive advantages
作品名稱(其他語言)
著者 Sun, Chia-chi
單位 淡江大學國際企業學系
出版者 Lagos: Academic Journals
著錄名稱、卷期、頁數 African Journal of Business Management 7(15), pp.1209-1217
摘要 Multi-criteria group decision support system aims to support preference-based decision over the available alternatives that are characterized by multiple criteria in a group. This research adopts the fuzzy analytic hierarchy process as the analytical tool that determines the weights of each criterion. The fuzzy analytic hierarchy process method is used to determine the weightings for evaluating criteria among decision makers. Vlsekriterijumska Optimizacija I Kompromisno Resenje (VIKOR) is to find out the best solution among these alternatives. Fuzzy theory provides a proper tool to encounter with uncertainties and complex environment. The purpose of this paper is to use the fuzzy AHP and VIKOR method based on fuzzy sets in solving MCDM problems. A practical numerical example is provided to demonstrate the usefulness of this study. The proposed method enables decision analysts to better understand the complete evaluation process and provide a more accurate, effective and systematic decision support tool.
關鍵字 MCDM;fuzzy analytic hierarchy process;Vlsekriterijumska Optimizacija I Kompromisno Resenje (VIKOR);fuzzy number.
語言 en
ISSN 1993-8233
期刊性質 國外
收錄於 SSCI
產學合作
通訊作者 Sun, Chia-chi
審稿制度
國別 NGA
公開徵稿
出版型式 紙本
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