教師資料查詢 | 類別: 會議論文 | 教師: 張敬珣 Chang, Ching-hsun (瀏覽個人網頁)

標題:The Effect of Corporate Environmental Commitment on Green Product Innovation
學年
學期
發表日期2012/07/29
作品名稱The Effect of Corporate Environmental Commitment on Green Product Innovation
作品名稱(其他語言)
著者Chang, Ching-hsun
作品所屬單位淡江大學企業管理學系
出版者
會議名稱PICMET Conference 2012
會議地點Canada, Vancouver
摘要This study utilizes structural equation modeling (SEM) to explore the positive effects of corporate environmental commitment on green relationship learning and green human capital which are positively associated with green product innovation in the Taiwanese manufacturing industry. This study selects the external factor, green relationship learning, and the internal factor, green human capital, as two mediators, and discusses their mediation effects on the positive relationship between corporate environmental commitment and green product innovation. The results show that corporate environmental commitment is a driver of green relationship learning and green human capital. This study shows that corporate environmental commitment can positively affect green product innovation performance via the two mediators: green relationship learning and green human capital on the relationship.
關鍵字
語言英文
收錄於EI
會議性質國際
校內研討會地點
研討會時間20120729~20120802
通訊作者Chang, Ching-hsun
國別加拿大
公開徵稿Y
出版型式電子版
出處PICMET 2012 Proceedings, pp.1144-1151
相關連結
SDGs
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