Green innovation performance: antecedent and consequence
學年 100
學期 1
發表日期 2011-07-31
作品名稱 Green innovation performance: antecedent and consequence
作品名稱（其他語言）
著者 Chang, Ching-hsun
作品所屬單位 淡江大學企業管理學系
出版者 Institute of electrical and electronics engineers (IEEE)
會議名稱 Technology Management in the Energy Smart World (PICMET), 2011 Proceedings of PICMET '11:
會議地點 Portland, OR, USA
摘要 This study utilizes structural equation modeling (SEM) to explore the positive effect of corporate environmental ethics on competitive advantage in the Taiwanese manufacturing industry via the mediator: green innovation performance. This study divides green innovation into green product innovation and green process innovation. The empirical results show that corporate environmental ethics positively affects green product innovation and green process innovation. In addition, this study verifies that green product innovation performance mediates the positive relationship between corporate environmental ethics and competitive advantage, but green process innovation performance does not. The research results are beneficial to the manufacturing industry of Taiwan.
關鍵字
語言 en
收錄於
會議性質 國際
校內研討會地點
研討會時間 20110731~20110804
通訊作者
國別 USA
公開徵稿 Y
出版型式
出處 Technology Management in the Energy Smart World (PICMET), 2011 Proceedings of PICMET '11:, pp.1-8
相關連結

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