教師資料查詢 | 類別: 期刊論文 | 教師: 艾之涵 AI, CHI-HAN (瀏覽個人網頁)

標題:Relationships between restaurant attachment, experiential relationship quality and experiential relationship intentions: The case of single friendly restaurants in Taiwan
學年108
學期1
出版(發表)日期2019/09/01
作品名稱Relationships between restaurant attachment, experiential relationship quality and experiential relationship intentions: The case of single friendly restaurants in Taiwan
作品名稱(其他語言)
著者Hung-Che Wu; Ching-Chan Cheng; Chi-Han Ai; Guo-wei Chen
單位
出版者
著錄名稱、卷期、頁數Journal of Hospitality and Tourism Management 40, p.50-66
摘要This study aims to examine the relationships between the restaurant attachment dimensions, the experiential relationship quality dimensions and experiential relationship intentions. A convenience sample of 492 single customers who dined at one single friendly restaurant in Taipei City of Taiwan was surveyed. The results will assist single friendly restaurant management in developing and implementing market-orientated service strategies to increase perceptions of restaurant dependence, restaurant identity, restaurant affect, restaurant familiarity and experiential relationship intentions in order to enable single customers to come to trust and feel satisfied with and committed to single friendly restaurants.
關鍵字Restaurant attachment;Experiential relationship quality;Experiential relationship intentions
語言英文
ISSN1839-5260
期刊性質國外
收錄於SSCI;
產學合作
通訊作者
審稿制度
國別英國
公開徵稿
出版型式,電子版,紙本
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