教師資料查詢 | 類別: 期刊論文 | 教師: 李芸蕙 Lee, Yun-huei (瀏覽個人網頁)

標題:Location Selection by FANP Approach
學年100
學期2
出版(發表)日期2012/07/01
作品名稱Location Selection by FANP Approach
作品名稱(其他語言)
著者Lee, Yun-Huei
單位淡江大學企業管理學系
出版者Suisse: Societe de Physique et d'Histoire Naturelle de Geneve
著錄名稱、卷期、頁數Archives des Sciences 65(7), pp.281-297
摘要This study applies fuzzy analytic network process (FANP) approach to identifY the most appropriate locations for 2nd-tier cities relative to multinational biotech pharmaceutical enterprises' market expansion.
The most important finding shows that the most suitable 2nd-tier city for multinational enterprises (MNEs)
is Chengdu. Also, the weighted calculations present the three most important criteria affecting the location
selection ofFOI for second-tier cities: number of hospitals, competition with MNEs, and the availability of skilled human resources.
關鍵字
語言英文
ISSN1661-464x;0003-9705
期刊性質國外
收錄於SCI;
產學合作
通訊作者Lee, Yun-Huei
審稿制度
國別瑞士
公開徵稿
出版型式,電子版,紙本
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