教師資料查詢 | 類別: 期刊論文 | 教師: 傅桂蘭 GUEY LAN FU (瀏覽個人網頁)

標題:Creating a Win-Win in the Telecommunications Industry: The Relationship between MVNOs and MNOs in Taiwan
學年94
學期1
出版(發表)日期2005/12/01
作品名稱Creating a Win-Win in the Telecommunications Industry: The Relationship between MVNOs and MNOs in Taiwan
作品名稱(其他語言)
著者Yang, Chyan; Fu, Guey Lan; Tzeng, Gwo Hshiung
單位淡江大學企業管理學系
出版者Chichester: John Wiley & Sons Ltd.
著錄名稱、卷期、頁數Canadian Journal of Administrative Sciences 22(4), pp.316-328
摘要This paper assesses the key factors in leading to a win-win for both Mobile Virtual Network Operators (MVNOs) and Mobile Network Operators (MNOs) in Taiwan by analyzing the latest trends in MVNOs’ development. The method of PATTERN is applied to establish a relevant system for researching the factors. We utilize the Multi-Criteria Decision Making (MCDM) method of fuzzy AHP (Analytic Hierarchy Process) to evaluate these factors and the importance of the related issues. The conclusion is that if MVNOs and MNOs hope to create a win-win situation, then the following five factors, listed in order of importance, must be considered: Supervision Mechanism, Facilities Dependency, Product Orientation, Complementary Business Models and Capital Connections.
關鍵字mobile virtual network operators (MVNOs); mobile network operators (MNOs); multicriteria decision making (MCDM) method; analytic hierarchy process (AHP); telecommunications; opérateurs de réseau virtuel mobile (MVNO); opérateur de réseau mobile (MNO); prise de décision multicritère (MCDM); processus de la hiérarchie analytique (AHP); télécommunications
語言英文
ISSN0825-0383; 1936-4490
期刊性質國外
收錄於SSCI
產學合作
通訊作者Tzeng, Gwo Hshiung
審稿制度
國別英國
公開徵稿Y
出版型式紙本
相關連結
Google+ 推薦功能,讓全世界都能看到您的推薦!