教師資料查詢 | 類別: 期刊論文 | 教師: 阮聘茹 Juan, Pin-ju (瀏覽個人網頁)

標題:Taiwanese Cruise Tourist Behavior during Different Phases of Experience
學年101
學期1
出版(發表)日期2012/10/01
作品名稱Taiwanese Cruise Tourist Behavior during Different Phases of Experience
作品名稱(其他語言)台灣郵輪遊客在不同旅遊階段之遊憩行為
著者Juan, Pin-Ju; Chen, Hui-Mei
單位淡江大學國際觀光管理學系
出版者West Sussex: John Wiley & Sons Ltd.
著錄名稱、卷期、頁數International Journal of Tourism Research 14(5), pp.485–494
摘要This study examined the influences on the decisions and experiences of Taiwanese cruise tourists during different phases of leisure experience. The study results demonstrated that trip price and duration were the two main influences on tourist decisions during the anticipation phase of planning their trip. During the on-site experience phase, the determinants of tourist reasons for using different services during their cruise varied. Notably, price only slightly influenced total tourist satisfaction and re-purchase intention during the recollection phase, whereas service quality exerted a major influence.
關鍵字cruise experience phases; motivation; decision making; cruise passenger behavior
語言英文
ISSN1522-1970
期刊性質國外
收錄於SSCI
產學合作
通訊作者Juan, Pin-Ju
審稿制度
國別英國
公開徵稿
出版型式電子版
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