教師資料查詢 | 類別: 期刊論文 | 教師: 張紘炬 Horng-jinh Chang (瀏覽個人網頁)

標題:An EOQ Model with Controllable Selling Rate
學年96
學期2
出版(發表)日期2008/04/01
作品名稱An EOQ Model with Controllable Selling Rate
作品名稱(其他語言)
著者張紘炬; Chang, Horng-jinh; Chen, Po-yu
單位淡江大學經營決策學系
出版者Singapore: World Scientific Publishing Co. Pte. Ltd.
著錄名稱、卷期、頁數Asia-Pacific Journal of Operational Research 25(2), pp.151-167
摘要According to the marketing principle, a decision maker may control demand rate through selling price and the unit facility cost of promoting transaction. In fact, the upper bound of willing-to-pay price and the transaction cost probably depend upon the subjective judgment of individual consumer in purchasing merchandise. This study therefore attempts to construct a bivariate distribution function to simultaneously incorporate the willing-to-pay price and the transaction cost into the classical economic order quantity (EOQ) model. Through the manipulation of the constructed bivariate distribution function, the demand function faced by the supplier can be expressed as a concrete form. The proposed mathematical model mainly concerns how to determine the initial inventory level for each business cycle, so that the profit per unit time is maximized by means of the selling price and the unit-transaction cost to control the selling rate. Furthermore, the sensitivity analysis of optimal solution is performed and the implication of this extended inventory model is also discussed.
關鍵字Transaction cost; demand function; inventory model; economic order quantity model
語言英文
ISSN0217-5959
期刊性質國外
收錄於SCI
產學合作
通訊作者
審稿制度
國別新加坡
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