教師資料查詢 | 類別: 期刊論文 | 教師: 李旭華 HSU-HUA LEE (瀏覽個人網頁)

標題:A Fuzzy Hierarchy Integral Analytic Expert Decision Process in Evaluating Foreign Investment Entry-mode Selection for Taiwanese Bio-tech Firms
學年99
學期2
出版(發表)日期2011/03/01
作品名稱A Fuzzy Hierarchy Integral Analytic Expert Decision Process in Evaluating Foreign Investment Entry-mode Selection for Taiwanese Bio-tech Firms
作品名稱(其他語言)
著者李旭華
單位淡江大學經營決策學系
出版者
著錄名稱、卷期、頁數Expert System With Applications 38(4), pp.3304-3322
摘要The purpose of this study is to help bio-tech firms solve the foreign investment (FI) entry mode selection problem. This study combines the concepts of factor analysis, analytic hierarchy process (AHP), genetic algorithm (GA), and fuzzy integral to construct an entry mode selection approach.

This study produces several interesting findings. (1) In the different investment entry modes, there are large differences in evaluation focus when investors select their entry modes. (2) For example, Taiwanese bio-tech firms entering mainland China consider merger and acquisitions to be the first priority, and followed by strategic alliances. This research shows that if the stock share holding is unlimited, Taiwanese bio-tech firms prefer to select a high stock share holding investing mode. (3) In various investment modes, the aspects of “Capital and Risk” and “Technology Ability” have the most consistent effect on entry mode selection.
關鍵字Bio-tech;Entry mode;Foreign investment;Factor analysis;Analytic hierarchy process (AHP);Genetic algorithm;Fuzzy integral
語言英文
ISSN0957-4174;1873-6793
期刊性質國外
收錄於SCI;
產學合作
通訊作者
審稿制度
國別英國
公開徵稿
出版型式,電子版,紙本
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