教師資料查詢 | 類別: 期刊論文 | 教師: 張瑋倫 Chang Wei-lun (瀏覽個人網頁)

標題:A Markov-Based Collaborative Pricing System for Information Goods Bundling
學年97
學期2
出版(發表)日期2009/03/01
作品名稱A Markov-Based Collaborative Pricing System for Information Goods Bundling
作品名稱(其他語言)
著者Chang, Wei-Lun; Yuan, Soe-Tsyr
單位淡江大學企業管理學系
出版者Kidlington: Pergamon
著錄名稱、卷期、頁數Expert Systems with Applications 36(2)pt.1, pp. 1660-1674
摘要Information goods pricing is an essential and emerging topic in the era of information economy. Myriad researchers have devoted considerable attention to developing and testing methods of information goods pricing. Nevertheless, in addition; there are still certain shortcomings as the challenges to be overcome. This study encompasses several unexplored concepts that have attracted research attention in other disciplines lately, such as collaborative prototyping, prospect theory, ERG theory, and maintenance from design, economic, psychological, and software engineering respectively. This study presents a collaborative pricing system for information goods bundles and investigates the impact of three advantages: (1) provides a Markov-based collaborative process that could generate several prototypes via trial and error in pricing process, (2) attempts the dual optimality of maximum consumer utility and maximum producer profit, and (3) offers an appropriate information goods service bundle by interacting with consumer by discovering the actual needs.
關鍵字Collaborative prototyping;Markov chain;ERG theory;Information goods bundling
語言
ISSN0957-4174
期刊性質國外
收錄於SCI;SSCI;EI
產學合作
通訊作者Chang, Wei-Lun
審稿制度
國別英國
公開徵稿
出版型式紙本
相關連結
Google+ 推薦功能,讓全世界都能看到您的推薦!