教師資料查詢 | 類別: 期刊論文 | 教師: 李美華 LEE MEIHUA (瀏覽個人網頁)

標題:A Symbols-And-Meaning Approach to the Organizational Cultures of Banks in the United States, Japan, and Taiwan
學年86
學期1
出版(發表)日期1997/08/01
作品名稱A Symbols-And-Meaning Approach to the Organizational Cultures of Banks in the United States, Japan, and Taiwan
作品名稱(其他語言)以符號與意義的觀點來看美國日本與台灣的銀行組織文化
著者李美華; Lee, Mei-hua; Barnett, George A.
單位淡江大學大眾傳播學系
出版者SAGE Publications
著錄名稱、卷期、頁數Communication Research 24(4), pp.394-412
摘要Under the assumption that organizational culture is highly associated with national culture, this study examines the cultures of an American, a Japanese, and a Taiwanese bank, as well as an American bank operating in Taiwan. Adopting the symbols-and-meaning perspective, this study analyzes their organizational cultures by examining the relationships among representative symbols that constitute the culture of the organizations. Galileo theory is used to display and assess the organizational cultures. The results of the four samples confirm that the banks have different cultures due to the impact of their national cultures. Although the Taiwanese and the American bank operating in Taiwan do not differ significantly in their cultures, they have distinct perceptions of the concept of the United States.
關鍵字
語言英文
ISSN0093-6502
期刊性質
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產學合作
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