期刊論文

標題 A SOCIAL IMPACT THEORY PERSPECTIVE ON CONSUMERS' INTENTION TO ADOPT RECYCLING IN CHINA
學年 108
學期 2
出版(發表)日期 2020/04/01
作品名稱 A SOCIAL IMPACT THEORY PERSPECTIVE ON CONSUMERS' INTENTION TO ADOPT RECYCLING IN CHINA
作品名稱(其他語言)
著者 Sheng-Hsiung Chang; Chin-Wen Chang; Hong-Jen Chiu
單位
出版者
著錄名稱、卷期、頁數 International Journal of Organizational Innovation 12(4), p.220-232
摘要 Consumers always claim that they support ethical consumption, however, previous studies found few of them actually purchase in the way they claimed. Hence, this study focuses on another attribute of ethical consumption: disposing of products with reducing environmental harm, i.e., recycling. As the concept of recycling is rooted in developed countries, this study aims to examine consumers in an emerging market, i.e., China. Moreover, we used Social Impact Theory to fill the literature gap, in which consumers’ perceive immediacy, persuasiveness, and supportiveness positively influences consumers’ ethical belief, and then lead to consumers’ recycling intention. With a sample of 544 participants in China, the empirical results suggest that the variables from Social Impact Theory significantly affect consumers’ ethical beliefs. The results also indicate consumers’ ethical beliefs significantly predict consumer intention to recycle. A better understanding of consumers’ ethical decision-making in ethical consumption behaviors context is reached accordingly.
關鍵字 Social impact theory;Ethical consumption;Green consumer behavior;Emerging market;Sustainability
語言 英文
ISSN 1943-1813
期刊性質 國外
收錄於 EI;
產學合作
通訊作者
審稿制度
國別 美國
公開徵稿
出版型式 ,電子版