期刊論文

學年 101
學期 1
出版(發表)日期 2012-10-01
作品名稱 Taiwanese Cruise Tourist Behavior during Different Phases of Experience
作品名稱(其他語言) 台灣郵輪遊客在不同旅遊階段之遊憩行為
著者 Juan, Pin-Ju; Chen, Hui-Mei
單位 淡江大學國際觀光管理學系
出版者 West Sussex: John Wiley & Sons Ltd.
著錄名稱、卷期、頁數 International Journal of Tourism Research 14(5), pp.485–494
摘要 This study examined the influences on the decisions and experiences of Taiwanese cruise tourists during different phases of leisure experience. The study results demonstrated that trip price and duration were the two main influences on tourist decisions during the anticipation phase of planning their trip. During the on-site experience phase, the determinants of tourist reasons for using different services during their cruise varied. Notably, price only slightly influenced total tourist satisfaction and re-purchase intention during the recollection phase, whereas service quality exerted a major influence.
關鍵字 cruise experience phases; motivation; decision making; cruise passenger behavior
語言 en
ISSN 1522-1970
期刊性質 國外
收錄於 SSCI
產學合作
通訊作者 Juan, Pin-Ju
審稿制度
國別 GBR
公開徵稿
出版型式 電子版
相關連結

機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/86812 )

機構典藏連結