期刊論文
| 學年 | 98 |
|---|---|
| 學期 | 2 |
| 出版（發表）日期 | 2010-03-01 |
| 作品名稱 | Determining the Location of Resort Parks Using a Standardized Model |
| 作品名稱（其他語言） | |
| 著者 | Juan, Pin-Ju; Chang, Che-Wei |
| 單位 | 淡江大學國際觀光管理學系 |
| 出版者 | New Delhi: Taru Publications |
| 著錄名稱、卷期、頁數 | Journal of Information & Optimization Sciences 31(2), pp.399-412 |
| 摘要 | This study describes current research on risk evaluation, and draws links with the location selection process. This study constructs standards for assessing location selection based on competitive advantage and risk perspective. Data is collected via modified Delphi approach interviews, then analyzed via content analysis and Analytical Hierarchy Process. Based on the analytical results, the evaluation standards are divided into risk evaluation and the four main dimensions: factor conditions; demand conditions; firm strategy structure and rivalry, and related and supporting industries. This study also develops three evaluation standards for resort park location. Measuring location selections can help businesses select suitable international resort parks, to provide some evaluation standards which can provide basis for tourism departments and assist industries in location selection. |
| 關鍵字 | Competitive advantage; risk evaluation; resort park; strategic location decision; Analytic Hierarchy Process |
| 語言 | en |
| ISSN | 0252-2667 2169-0103 |
| 期刊性質 | 國外 |
| 收錄於 | EI |
| 產學合作 | |
| 通訊作者 | Juan, Pin-Ju |
| 審稿制度 | 是 |
| 國別 | IND |
| 公開徵稿 | |
| 出版型式 | 紙本 電子版 |
| 相關連結 |
機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/63895 ) |