關鍵字查詢 | 類別:會議論文 | | 關鍵字:The effect of franchising on the performance of hotel segments

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序號 學年期 教師動態
1 107/1 經濟系 林士全 助理教授 會議論文 發佈 The effect of franchising on the performance of hotel segments , [107-1] :The effect of franchising on the performance of hotel segments會議論文The effect of franchising on the performance of hotel segmentsShih-Chuan Lin; Matthew Sveum; Michael SykutaFranchising;Hotel;Organizational Economics;Firm PerformanceThis study accesses the establishment data from the Census of Retail Trade (CRT) to examine how the effect of franchising influences the performance of hotel segments across all identifiable hotels in the United States in the aggregate, as well as each individual quality segment. First, the findings indicate that franchising is associated with higher performance both with and without controlling the franchise status. Second, the results imply that the effects of franchising and multi-unit franchising have differential benefits based on the product quality attributes. Our results further suggest that previous studies examining franchising way have overlooked these differences.en_US國際無20180907~20180907是USA2018 Annual Conference of the Federal Statistical Resea
2 107/1 經濟系 林士全 助理教授 會議論文 發佈 The effect of franchising on the performance of hotel segments , [107-1] :The effect of franchising on the performance of hotel segments會議論文The effect of franchising on the performance of hotel segmentsShih-Chuan Lin; Matthew Sveum; Michael SykutaFranchising, Hotel, Organizational Economics, Firm PerformanceThis study accesses the establishment data from the Census of Retail Trade (CRT) to examine how the effect of franchising influences the performance of hotel segments across all identifiable hotels in the United States in the aggregate, as well as each individual quality segment. First, the findings indicate that franchising is associated with higher performance both with and without controlling the franchise status. Second, the results imply that the effects of franchising and multi-unit franchising have differential benefits based on the product quality attributes. Our results further suggest that previous studies examining franchising way have overlooked these differences.en_US國際無20190103~20190105是USA25th Annual Graduate Education & Graduate Student Re
3 107/1 經濟系 林士全 助理教授 會議論文 發佈 The effect of franchising on the performance of hotel segments , [107-1] :The effect of franchising on the performance of hotel segments會議論文The effect of franchising on the performance of hotel segmentsShih-Chuan Lin; Matthew Sveum; Michael SykutaFranchising;Hotel;Organizational Economics;Firm PerformanceThis study accesses the establishment data from the Census of Retail Trade (CRT) to examine how the effect of franchising influences the performance of hotel segments across all identifiable hotels in the United States in the aggregate, as well as each individual quality segment. First, the findings indicate that franchising is associated with higher performance both with and without controlling the franchise status. Second, the results imply that the effects of franchising and multi-unit franchising have differential benefits based on the product quality attributes. Our results further suggest that previous studies examining franchising way have overlooked these differences.en_US國際無20181101~20181103是USA55th Missouri Valley Economic Association's Annual Meet
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