關鍵字查詢 | 類別:會議論文 | | 關鍵字:A Real Case Analytics on Social Network of Opinion Spammers

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序號 學年期 教師動態
1 104/2 資管系 戴敏育 副教授 會議論文 發佈 A Real Case Analytics on Social Network of Opinion Spammers , [104-2] :A Real Case Analytics on Social Network of Opinion Spammers會議論文A Real Case Analytics on Social Network of Opinion SpammersChih-Chien Wang; Min-Yuh Day; Yu-Ruei LinFake review;Spammer detection;Social network analysisProceedings of the 2016 IEEE 17th International Conference on Information Reuse and Integration (IEEE IRI 2016)People share their consumption experience and opinions to product as online product reviews or word-of-mouths. Consumers consult the product reviews posted by other consumers before making purchase decision. As a result, the influence of online product reviews increase dramatically. Since the influence of product reviews increase, firms may commit to improve product quality to earn positive opinions. Nevertheless, some firms choose the shortcut by hiring people to write positive fake reviews to promote themselves, as well as write negative fake reviews to demote product of their competitors. The fake product reviews may influent or even manipulate the majority of p
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