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序號 學年期 教師動態
1 106/2 觀光系 阮聘茹 副教授 會議論文 發佈 A Gender-Difference Study of Hot-Spring Hotels Revisit Intention , [106-2] :A Gender-Difference Study of Hot-Spring Hotels Revisit Intention會議論文A Gender-Difference Study of Hot-Spring Hotels Revisit IntentionJuan, Pin-Ju; Juan, Peng-Yu; Shin-Yi Lin; Yi-Shan ChenGender;Hot-Spring Hotel;Perceived Value;Satisfaction;Revisit IntentionProceedings of ISER 135 th International Conference, Saint Petersburg, Russian Federation, 9 th -10 th July 2018This study population hot-spring hotel tourists who were Taiwan residents and took a vacation at Jiaosi Township from May 7, 2015 to May 23, 2015. The survey instruments were using convenience samples way to ask tourists help us to fill in the questionnaire and got 400 usable surveys. The results are as follows: 1.Gender show significant difference among perceived value, satisfaction and revisit intention. 2. Service quality and perceived valuehave been shown to be positively correlated with one another. 3. Service quality and satisfaction have been shown to be positively correlated with one another. 4. Service quality
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