關鍵字查詢 | 類別：期刊論文 | 關鍵字 | 關鍵字：customer relationship management

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序號 學年期 教師動態
1 106/2 企管系 汪美伶 教授於 期刊論文 發佈 Linking CRM to Customer-Oriented Behavior through Service Climate Perceptions. , [106-2] 關鍵字：service climate perception;customer-oriented behaviour;customer relationship management;CRM
2 106/2 企管系 汪美伶 教授於 期刊論文 發佈 Linking CRM to Customer-Oriented Behavior through Service Climate Perceptions , [106-2] 關鍵字：service climate perception;customer-oriented behaviour;customer relationship management;CRM
3 99/2 資管系 吳雅鈴 副教授於 期刊論文 發佈 A Model of Market-Orientation Effects of Customer Relationship Management on Organizational Processes , [99-2] 關鍵字：Customer relationship management;organizational behaviors;organizational processes;market-orientation
4 102/1 企管系 李月華 副教授於 期刊論文 發佈 A Decision Framework for Cloud Service Selection for SMEs: AHP Analysis , [102-1] 關鍵字：Analytic Hierarchy Process;Cloud Service;Customer Relationship Management
5 102/1 企管系 汪美伶 教授於 期刊論文 發佈 Implementing CRM in Nursing Homes: The Effects on Resident Satisfaction , [102-1] 關鍵字：Customer relationship management;Service quality;Physical environment quality;Interaction quality;Resident satisfaction;Nursing home;Customer services quality;Nursing homes
6 102/1 企管系 汪美伶 教授於 期刊論文 發佈 An evaluation of customer relationship management in hospital-based and privately run nursing homes in Taiwan , [102-1] 關鍵字：customer relationship management;hospital-based nursing homes;privately-run nursing homes;Taiwan nursing homes
7 99/1 企管系 汪美伶 教授於 期刊論文 發佈 How does CRM create better customer outcomes for small educational institutions? , [99-1] 關鍵字：Customer relationship management; parent satisfaction; parent loyalty; cram school
8 100/1 企管系 張瑋倫 教授於 期刊論文 發佈 iValue: A Knowledge-based System for Estimating Customer Prospect Value , [100-1] 關鍵字：Customer lifetime value;Customer prospect value;Knowledge-based systems;Customer value;Customer relationship management
9 98/1 資工系 蔣璿東 教授於 期刊論文 發佈 Applying Data Mining Techniques to WIFLY in Customer Relationship Management , [98-1] 關鍵字：Customer relationship management;marketing;WIFLY;clustering;churn;data mining;decision tree
10 98/2 管科系 廖述賢 教授於 期刊論文 發佈 Mining customer knowledge for tourism new product development and customer relationship management , [98-2] 關鍵字：Tourism management; New product development; Data mining; Customer relationship management; Apriori algorithm; Clustering analysis; Knowledge map
11 100/2 企管系 李文雄 教授於 期刊論文 發佈 Exploring the preference of customers between financial companies and agents based on TCA , [100-2] 關鍵字：Transaction cost analysis; TCA; Rough set theory; RST; Formal concept analysis; FCA; Data mining; Flow graph; Customer relationship management; CRM
12 97/1 資管系 吳雅鈴 副教授於 期刊論文 發佈 The Relationship of Governance Mechanisms and Customer Loyalty in Insurance Industry--The Difference of Internet Insurers and Traditional Insurers , [97-1] 關鍵字：governance mechanisms;personalised IT;customer loyalty;services;standards;insurance industry;information technology;internet insurers;customer relationship management;CRM;Taiwan;collaboration;explicit contract;implicit contract;bonding;trust
13 100/1 資管系 鄭啟斌 教授於 期刊論文 發佈 Pricing and promotion strategies of an online shop based on customer segmentation and multiple objective decision making , [100-1] 關鍵字：Pricing; Promotion; Bargaining; Online shop; Customer relationship management; Multiple objective decision making
14 89/2 企管系 張瑋倫 教授於 期刊論文 發佈 Mixed-Initiative Synthesized Learning Approach for Web-Based CRM , [89-2] 關鍵字：Customer relationship management;Customer retention;LabelSOM;Decision tree
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