關鍵字查詢 | 類別:期刊論文 | 關鍵字 | 關鍵字:Service-dominant logic

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序號 學年期 教師動態
1 107/2 會計系 方郁惠 教授 期刊論文 發佈 An app a day keeps a customer connected: Explicating loyalty to brands and branded applications through the lens of affordance and service-dominant logic , [107-2] 關鍵字:Service-dominant logic;Brand competence;Brand warmth;Branded applications;Affordance;Brand loyalty
2 106/1 會計系 方郁惠 教授 期刊論文 發佈 Exploring Task-Service Fit and Usefulness on Branded Applications Continuance , [106-1] 關鍵字:Continuance intention;Service-dominant logic;Branded applications;Goods-dominant logic;Psychological barriers;Task-service fit
3 102/1 企管系 王居卿 教授 期刊論文 發佈 Constructing a sustainable service business model: an S-D logic-based integrated product service system (IPSS) , [102-1] 關鍵字:Reverse logistics;Product service system;Servitization;Service-dominant logic;Supply chain collaboration
[第一頁][上頁]1[次頁][最末頁]目前在第 1 頁 / 共有 03 筆查詢結果