期刊論文

學年 91
學期 1
出版(發表)日期 2003-01-01
作品名稱 Goal-oriented sequential pattern for network banking churn analysis
作品名稱(其他語言)
著者 蔣定安; Chiang, Ding-an; Wang, Yi-fan; Lee, Shao-lun; Lin, Cheng-jung
單位 淡江大學資訊工程學系
出版者 Elsevier
著錄名稱、卷期、頁數 Expert Systems With Applications 25(3), pp.293-302
摘要 Discovering sequential patterns is one of the most important task in data mining. In this paper we propose an efficient algorithm, called Goal-oriented sequential pattern. It can provide enterprises warning signs soon before they are losing valuable customers and give them reference for decision making. Experiments comparing Apriori showed that Goal-oriented is more efficient, and performs reasonably well for the rules.
關鍵字 Data mining;Association rule;Sequential pattern;Goal-oriented;Retention analysis
語言 en
ISSN 0957-4174
期刊性質 國內
收錄於
產學合作
通訊作者
審稿制度
國別 TWN
公開徵稿
出版型式 ,電子版
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